Energetic Selling & Marketing
by Lenka Lutonska
by Lenka Lutonska
Name of the book: Energetic Selling & Marketing
Introduced by: Lenka Lutonska
Genre: Self Help
Release Date: 22nd March 2019
Excerpt
To my surprise, she wasn’t excited about my generous and affordable coaching offer. ‘I’ll think about it,’ were her exact words. Several days later, she emailed to say she had decided not to go ahead at this time. Ouch!
About a year later, she approached me again. This time, I proposed a coaching package at eight times the fee I had quoted previously. She pulled out her credit card and paid in full, and we entered a thriving coaching relationship. This is a real example of two sales conversations, one year apart, with very different outcomes! Exactly the same client; exactly the same needs; exactly the same coaching offer; except priced very differently. What had changed? What made the difference? I had changed and, more precisely, my energy had changed. When she had approached me the first time, I was in a place of scarcity. I was trying to rebuild my once-successful business.
At that time, as far as I was concerned, any client was a blessing. I started each sales conversation hoping that I would get it right this time. When I spoke to the same woman a year later, I was no longer functioning like that. I no longer held sales conversations with clients hoping and praying that it would work out this time. I no longer tried to prove to my potential clients that I would be the best coach they could hire. Hoping, praying, proving … you would think you can keep these things secret. After all, we think these things in our heads, and no one can hear those thoughts, right? Well, not so fast. Any form of insecurity affects your personal energy field; and your potential client will pick up on this energy, whether they are consciously aware of it or not.
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KNOW ABOUT THE AUTHOR
Lenka Lutonska is an internationally renowned Business and Mindset Strategist for female entrepreneurs, Speaker & Master NLP trainer. She came to the UK from her native Slovakia aged just 19, where she found work in McDonald's. After having worked her way up to become an award-winning manager, and studying counseling, NLP, psychotherapy, and hypnotherapy, she set up her own training and coaching consultancy. Despite its significant growth, it was all lost overnight, when she was betrayed by her business partner.
Faced with starting all over again, but this time with a young family to support, she knew she had to take a different, more courageous and heart-centered approach. The result is her very successful coaching consultancy, whose success far outstrips anything else she had achieved prior to developing her principles of energetic selling.
She now uses her strategic business experience, her NLP training, and her intuition and spirituality to take clients - women entrepreneurs from over 30 countries around the globe - to multiple 6- and 7-figure revenues that not only transform their businesses but change their lives.
Meet the Author
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